Sweetheart

$5.00
(5 reviews) Write a Review
Sweetheart

Deep purple with red undertones 

Ingredients: Silk Mica (Mica (77019), Boron Nitride, L-Lysine Mica (Mica 77019 and Lauroyl Lysine), Carnauba Mica (Mica 77019 and Carnauba Wax), Magnesium Stearate, Magnesium Myristate, Zinc Stearate ((+/- Mica (77019), Fractionated Coconut Oil (Caprylic/Capric Triglyceride), Titanium Dioxide (CI 77891), Chromium Hydroxide Green (CI77289), Chromium Green (CI77288), Iron Oxide (CI 77499, 77491, 77492), Tin Oxide (CI 778161), Manganese Violet (CI 77742), Ferric Ferrocyanide (CI 77510), Ultramarines (77007), Silica, Synthetic Flurophylogopite, Zinc (CI 77947), Bronze and Copper Powder (CI 77400), Nylon 12, Carmine (75470), Aluminum (77000) Phenoxyethanol, Caprylyl Glycol, Potassium Sorbate, and Hexylene Glycol

***Silk Mica is natural and is similar to sericite mica, but it is silkier, whiter, and offers a soft, smooth texture.

***Boron Nitride is a soft, silky, white mineral powder that adds slip and adhesion to a product. Boron Nitride is soft and adds supreme creaminess to the powder, and is a natural, inert mineral.

***Carnauba Wax Mica is Sericite Mica that has been surface treated with Carnauba Wax, the wax coating helps bind the particles, so the formulas have less fly away when pressed.

***Titanium Dioxide is a natural mineral used to whiten, and it makes a product more opaque.

***Magnesium Stearate is a chemical compound of Magnesium (element, same as in vitamins) and Stearate (plant-derived).

***Magnesium Myristate is the combination of Magnesium (a mineral) and Myristate, a fatty acid (naturally occurring). Magnesium Myristate will add adhesion, slip, soft feel, and helps to repel water.

***Zinc Stearate made from natural and essential raw material.

***Fractionated Coconut Oil (we use this to bind our powders) - fraction of coconut oil comprised mainly of Capric and Caprylic Acid, thus giving it more of an antioxidant and disinfecting effect. Fractionated Coconut Oil has a long shelf life, stability, and rancidity resistance.

***Colored Micas add color, shimmer, and shine to the product.

***Nylon12 is a powder we use to help with the slip in some of our deeper, more pigmented shades. 

***Oxides are natural minerals and add color to the product, also helps with making the product opaque.

***Phenoxyethanol, Caprylyl Glycol, Potassium Sorbate, Hexylene Glycol - Preservative we use to preserve our eyeshadows and make them last longer.

We offer a seven day 100% money-back guarantee.

5 Reviews Hide Reviews Show Reviews

  • 5
    Sweetheart

    Posted by Kira Hurt on Jan 31st 2020

    This is better than a 5 star rating! Absolutely the most gorgeous purple shimmering shadow I’ve ever used! My favorite purple in my whole collection. It is perfection!!!

  • 5
    Super sweet

    Posted by Martha on Oct 21st 2019

    This is my new fave shade for the crease. It works with so many colors and it blends gorgeously. It doesn’t budge and it’s just vibrant and fun.

  • 5
    best formula

    Posted by Michelle on Aug 21st 2019

    I recently got rid of my Mod Ren because I hate the formula. So I got this to help me recreate those tones. It is a shimmer shade but it does buff almost matte. This is gorgeous as a one and done shadow buffed slightly into the crease of a hooded eye. Really makes my hazel eyes pop!

  • 5
    Black cherry

    Posted by Joy on May 27th 2019

    Instant pigmentation. Easy to blend. No fallout. I'm in love.

  • 5
    LOVING IT !

    Posted by TEENA LOWE on Mar 30th 2019

    Oh my gosh this is so pretty!!!!! Applies so easily!!!! This blends into matte shades, which is amazing for a shimmer/satin shade. LOVE!!!!!!